5th Human Factors & User Experience for Medical Device Design  

1-2 May 2019   |  San Diego, California

Rob Carranza

New Product and Lifecycle Project Director
J&J Medical Devices

"Creating Better Alignment and Collaboration between Teams to Promote a Successful Product Development Process."

Mark Guarraia

Head of Design, User Experience and Prototypes
Novo Nordisk

"Applying Augmented Reality and/or Virtual Reality to Evaluate Early Product Concepts"

" Leveraging Usability Testing Earlier in the Product Development Process to Ensure Successful Approval"

Senior Manager User Experience Design
Becton Dickinson

Tressa J. Daniels

 For registration details and multiple attendee discounts, please contact:

Melini Hadjitheori 
melinih@marcusevanscy.com

Arlesa Hubbard

Risk Manager 
Sanofi

"Exploring Mobile Devices and Apps to Amplify the User Experience."

We brought together key industry leaders  from medical device and life science firms that have devoted their time and energy into human factors and user experience for Medical Device design. 

Interested? Do you feel you will benefit by attending?

THE SPEAKERS

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LOCATION

SAN DIEGO, CALIFORNIA

ABOUT THE INTERVIEW

 You will be presenting on “Using Eye Tracking to Optimize the Device-User-Interface of a Complex Medical Device,” what are some key takeaways the attendees can expect from your session?

We will be presenting a case study of our first use of wearable eye-tracking technology to optimize the user interface of a complex medical device with multiple screens.  We hope that attendees come away with an appreciation of how easy it is to integrate this capability into formative usability studies and the rich insights that this technology can provide.  We also want to share some of the things we learned along the way so that attendees may benefit from our experience if they decide to utilize this technology.

How is eye tracking utilized to gain insight on how users consume information? 


Wearable eye tracking technology provides the researcher with a first person view of a user’s interaction with the device with a fixation indicator overlaid on the scene.  This provides key insights on how users consume information from the system that are not available through observational or post-interaction debrief techniques.  Wearable eye-tracking technology, along with the software used to analyze the captured videos, provides quantitative data like fixation duration on areas of interest, gaze patterns throughout the workflow, and how long it took a user to notice items of interest.

 How can it be beneficial to optimize the organization of information? 

Once the development team understands the way users consume information while performing tasks with the device, they can explore alternative methods of grouping and co-locating information to support a more efficient workflow and make sure the user is aware of the most important information when s/he needs it.

Why is it vital to assess if users are aware of warnings with wearable eye tracking technology?

Developers frequently utilize alerts to notify the user of important system status and/or patient health information.  Using wearable eye tracking technology allows us to observe first-hand if the users ever notice the alerts.  Without eye tracking, we have to solely rely on whether or not the user took the action that was intended by the alert.  This additional insight allows us to quickly determine if malperformances are due to perception (the user did not see the alert) or cognition (the user saw but did not understand the alert).

In your experience, what are the best tools to leverage when maximizing the user experience? 


Employing user-centered, design thinking techniques is the best way to maximize the user experience.  First we must understand the true user need and then design and develop interactions that allow the users to accomplish their objectives.  Analytical techniques like heuristic evaluation and pluralistic walkthroughs are effective when used early in the development process to refine designs before testing with users even begins.

What is the one factor you hope to gain from this forum?  What motivated you to attend this particular event? 
I hope to learn how my peers are solving complex usability-related problems at other medical device companies.


Ahead of the 5th Human Factors & User Experience for Medical Device Design, we spoke with  Kevin M. Ten Brink, Manager Human Factors Engineering at Intuitive about using eye tracking to optimize the device-user-interface of a complex medical device

KEVIN M. TEN BRINK'S PRESENTATION TOPIC

Kevin M. Ten Brink, will be presenting during the first day, 2nd of May at 2:15 pm. 
  
Presentation topic: Using Eye Tracking to Optimize the Device-User-Interface of a Complex Medical Device 


• Utilizing eye tracking to gain insight on how users consume information from a medical device with multiple screens
• Optimizing the organization of information to hold users’ attention on key information during critical parts of the workflow
• Assessing if users notice warnings and alerts with wearable eye tracking technology
• Lessons learned about the limitations of current wearable eye tracking technology

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