Fix the following errors:
18th - 19th May 2017 | Taj Lands End Hotel, Mumbai, India
Exclusive Think-Tanks Discussion
Talk One : Improving After-Sales Service for Long Term Customer Retention
Explore the importance of after-sales service availability and proactively communicating with customer through incorporating their feedback and addressing complaints that will lead to increased referrals and sustain long term loyalty.
Talk Two: Designing an Integrated Social Media Marketing Programme for Rural India
Addressing the challenging task to design marketing mix strategies for various rural segments while leveraging the growing usage of social media and mobile phones.
Talk Three: Next Generation Rural Marketing and Development
Elaborating on the shift from urban markets to the growing rural consumption through next generation methodsto utilise the favourable trends and reap maximum benefits.
© 2017 marcus evans
Driving profitable growth and brand loyalty through innovative and digital marketing solutions to reach, acquire and retain the rural consumers
Unreliable infrastructure, telecommunications and electricity services, inadequate distribution networks, and widely dispersed and heterogeneous consumers make it costly to establish a tailor-made and profitable marketing strategy.
The marcus evans 10th Annual Rural Marketing 2-day forum is a platform, bringing together various industries to share their ideas and expertise on key topics such as
Branding, Innovation, Rural Outreach, Communication Strategies, Consumer Intelligence and Analytics.
Interactive Mini Workshops
Integrating Data Analytics in your Rural Marketing Campaign to Mitigate Risk and Uncertainty
Explore the reasons seasonal and cultural influences affect buying decisions in different geographical segments and the tactics to implement appropriate strategies to tackle challenges on limited access to consumer demographics, fluctuating commodity prices and poor monsoon rains which have an adverse effect on agricultural productivity, food inflation and consumer spending.
Facilitators: 1. Shrikant Kejriwal, DGM, Data Analytics and Insights,
MAHINDRA & MAHINDRA
2. Shiv Kumar, DGM
MAHINDRA & MAHINDRA
Enter your details below and we will get back to you shortly.
*Required field
For more information
Vineet Mittal
Business Head
Business Head
RURAL RELIANCE BROADCAST NETWORK
Deepti Karthik
Associate Director Marketing Strategy
SNAPDEAL
Sushant Dash
Regional President
INDIA TATA GLOBAL BEVERAGES
Aniruddha Sinha
Head
National Brand & Cement Marketing
LAFARGE INDIA
Sankalp Potbhare
Head
Business Strategy and Sales Development
RECKITT BENCKISER
Dr. Ajay Verma
Head
Rural, Weather & Microinsurance Business
FUTURE GENERALI INDIA INSURANCE COMPANY
Extremely insightful work being done by industry leaders was shared. Case studies have helped.
Asian Paints
Speakers are really world class in their experiences.
Berger Paints
Contact Us
Mary-Anne Loui
Marketing Assistant
+603 2723 6757
marya@marcusevanskl.com
EVENT HIGHLIGHTS
PAST ATTENDEES' TESTIMONIALS
SPEAKERS LINE UP
Proudly Endorsed by
WHY YOU SHOULD ATTEND
Sandeep Walunj
CMO
RELIANCE NIPPON LIFE AMC
Pradeep Shrivastava
CCO
ROBI AXIATA
Formerly President -Marketing of Reliance Jio
The selection of speakers from various industries experts, emphasis on technology marketing.
Indian Oil Corporation
2008 - 2016 RURAL MARKETING SERIES NUMBER OF DELEGATES
85
80
95
80
65
60
70
70
80
2008
2009
2010
2011
2012
2013
2014
2015
2016
- Consumer Durables
- FMCG
- Manufacturing
- Banking
- Financial Services
- Pharmaceuticals
MAIN INDUSTRIES
- Automobiles
- Oil & Gas
- Steel & Cement
- IT
- E-Commerce
- Chemicals
137
95
125
328
685 TOTAL DELEGATES BY JOB TITLES
Proudly Sponsored by
