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15- 17 August 2016 | RACV Royal Pines Resort | Gold Coast | Queensland
CMO Summit 2016
The ultimate meeting point for modern decision makers
The CMO Summit is a premium forum bringing together leading CMOs and top marketers in the region with the most renowned advertising agencies, marketing firms and solution providers for a highly focused discussion of key new drivers shaping the marketing agenda.
Taking place at the RACV Royal Pines Resort, Gold Coast on 15 - 17 August 2016; attendees will benefit from visionary keynote presentations, real-life case studies and interactive sessions!
"This is THE event for marketing leaders in Australia. The networking, insights and conversations are priceless!" -Director Solutions & Marketing, UXC Connect
"Lots of new ideas, great networking, I am heading back with at least 10 action items to improve our digital marketing." -CMO, Sentinel Property Group
"The CMO Summit is a superb networking event for both sponsors and delegates!" -oOh!media
"Great meetings, good presentations and well run!' -Elmwood
Dissecting the Data Dilemma – Taking on the data management challenge to accurately measure engagement and ensure relevancy and value in content
Smarketing Rules – Leveraging sales and marketing best practices by linking objectives and guidelines to generate results and boost revenue
Maximum Impact – Merging traditional and digital marketing channels to craft a potent integrated approach that crosses all consumer touch points and reflects greater transparency
Winning the Technology Race – Harnessing the power of technology to create a streamlined marketing automation system and improve operational efficiency
Kings of the Castle – Deriving valuable insights to evolve customer experience and produce sharp and agile content that resonates
with audiences
Recreate & Rejuvenate – Undergoing essential brand transformation to meet shifting consumer demand and achieve sovereignty
in market share
Bigger Bang for Your Buck – Keeping abreast of global trends and digital expansion by adopting measurable and cost-effective strategies that optimise marketing expenditure
Building Effective Marketers – Fostering new skill sets and aptitudes to develop competency levels in teams and secure a competitive advantage
Email us to access the full summit programme
CMO Summit 2016
Request for more information
We would be delighted to provide you with more information on the summit model. Do fill in the below, and we will be in touch!
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Ken Segall, New York Times bestselling author of Insanely Simple
Adam Ballesty, Marketing & Innovation Director, Diageo
Col Kennedy, Global Head Marketing & Ecommerce, Cotton On Group
Anthony Xydis, Chief Marketing Officer, Australian Radio Network
John Moore, Marketing Director, Bupa Australia & New Zealand
Nick Reynolds, CMO – Asia Pacific, Lenovo
Key Topic Areas Include:
Confirmed Speakers Include:
Email us to access the full speaker list and summit agenda
Troy Taylor, Senior Director, Head of Marketing, LEGO Australia & New Zealand
Carolyn Bendall, Head of Marketing Australia, ANZ
Bronwyn Powell, Senior Director Marketing, McDonald’s Australia
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Delegate or Solution Provider?
Delegates will include CMOs, VPs, GMs, Directors of Marketing, Marketing Managers and Heads of Marketing from leading organisations in the region.
Delegate
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Solution Provider
The solution provider category will include advertising agencies, PR Firms, media agencies, consultants and organisations that provide any marketing and communications solutions.
Please do note that we have specific categories for delegates and solution providers. Do write in to us at SitiK@marcusevanskl.com to find out which category you fall under and we would be more than happy to assist you.
Listen to what our past attendees had to say
CMO Summit 2015 - Event Highlights
The 6th marcus evans CMO Summit delivered world class briefings from some of the leading minds in the marketing industry including: L'Oreal Australia, Google Australia, HSBC, Dell Australia, Kellogg and many more.
Join the next Summit along with top industry marketing professionals, agencies and consultants in an intimate environment for a focused discussion on the key drivers of marketing effectiveness.
For more information, please contact:
Khadija Jaafar | Marketing Executive | SitiK@marcusevanskl.com | +603 2723 6748
For more information please contact Khadija Jaafar at SitiK@marcusevanskl.com
